In 2023-2024, and 2024-2025 the L'OCCITANE Foundation supports the Bloom project of the Empow'Her association, with the aim of contributing to the improvement of women's conditions through the acquisition of skills in various professions, including those of arts and crafts.
About 240 vulnerable women will be supported (120 per year), with 120 women (60 per year) having acquired new skills in trades such as electricity, building, solar energy, embroidery, carpentry and hairdressing.
In a logic of aid for professional integration and the development of entrepreneurship, the project is structured around two components:
- First, it offers an innovative holistic approach to bring 240 vulnerable and displaced women to regain self-confidence and boost their leadership in order to be autonomous and fulfilled.
- Secondly, it allows them to acquire technical skills in one of the craft trades identified as promising in their localities, in order to be able to strengthen their resilience and increase their development.